02 · AI assistant

Customer Reactivation Assistant

Finds forgotten contacts and overdue actions, builds a work queue and controls the next step.

Expected outcome

No customer disappears after first contact, while management sees the true state of the database.

Architecture

How the assistant fits into the process

  1. 01

    CRM history

  2. 02

    Priority rules

  3. 03

    Message and call scenarios

  4. 04

    Employee approval

  5. 05

    Next action

  6. 06

    Management report

Application areas

Customer Reactivation Assistant

Inactive customersAbandoned leadsRenewalsRepeat salesCRM hygiene

Errors it removes

  • Lead has no next action
  • Manager forgot to follow up
  • Database grows but does not perform
  • Incomplete contact history

Quick wins

  • List of contacts without a next step
  • Prioritised weekly queue
  • One rule for recording outcomes

Where it works well

  • Established CRM database
  • Repeat sales
  • Long sales cycle

Where it does not fit

  • Contacts without communication consent
  • No clear offer
  • Unowned and chaotic CRM data

We begin with one controlled scenario on real data.

Prove the value before scaling

11Sys · First conversation

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